April, 2016
Good morning Chamber world! Today is going to
be a GREAT day!
What’s the best 3 days in a chamber executive year? The KCCE Spring
Conference April 27-29th! Here’s the agenda: Kentucky Chamber of Commerce Executives Spring Conference Sign up today!
#BestChamber Practices: Bowling Green Area
Chamber of Commerce: The Leader in Me
The Chamber strongly believes that The Leader in Me prepares the
future workforce by teaching children about leadership, accountability,
teamwork and much more—all of which are integral skills for talent development.
The Leader in Me will help our community differentiate itself from others as
our workforce gains more skills that help companies compete in the global
economy.
The Chamber is collaborating with the Bowling Green Independent
Schools, the Warren County Public Schools and the FranklinCovey® organization
to implement The Leader in Me in our schools.
As the implementation grows, so does the need for funding. The
Chamber is in the beginning phases of a capital campaign to fund The Leader in
Me. With the goal of raising $1.6 million, this capital campaign will fund the
initial implementation in the districts’ existing schools. Using the campaign
funds, Bowling Green-Warren County will become the first community in the
nation to have implemented The Leader in Me in all schools and in all grades
K-12.
By supporting The Leader in Me, the Chamber demonstrates our
commitment to the local community. The Leader in Me will teach children to be
effective leaders, grow the capacity of our workforce and differentiate us from
the ever-increasingly competitive landscape for business, jobs and economic
growth. Read more: The Leader in Me
Murray-Calloway
County Chamber news: Aaron Dail Appointed to Kentucky Prosecutors Advisory
Council
Aaron Dail, Murray-Calloway County Chamber
Kentucky Gov. Matt Bevin has appointed the
head of the Murray-Calloway County Chamber of Commerce to a council for
overseeing logistics of state prosecutors.
Aaron
Dail will serve on the Prosecutors Advisory Council representing non-attorney
citizens. Bevin appointed six new members to the council. Dail replaces
Karen Bailey of Lexington.
The
nine-member PAC is chaired by the Attorney General and consists of three
Commonwealth Attorneys, three County Attorneys and two citizen members.
Read more: WKMS.org
Greater Owensboro Chamber
Legislative Update Provides Timely Opportunity
Candance Brake, Greater Owenboro Chamber
The biennial budget and issues affecting the Greater Owensboro regions will be topics of discussion with area legislators at the Greater Owensboro Chamber of Commerce Legislative Update on Saturday, March 19, 2016 at 8 a.m. The update will be in the Old National Bank Conference Room on the Third Floor of the Commerce Center, 200 East Third Street.
“This event provides an opportunity
for the chamber membership to get involved and learn about decisions being made
on our behalf in Frankfort,” said Board Chairman, Adam Hancock. “We encourage
our membership to attend and to take advantage of this opportunity to meet with
our local delegation and to hear first-hand about state issues impacting our
community.”
Senator Joe Bowen, Representative
Tommy Thompson and Representative Suzanne Miles have confirmed to attend.
Representative Jim Glenn, Representative Jim Gooch and Representative David
Watkins have been invited.
The forum will open immediately
with comments from each legislator, following with questions taken from the
attendees through a moderator. The forum will last approximately one hour. The
event is free and open to the public. CONTACT PERSON: Candance Castlen Brake,
President and CEO, Greater Owensboro Chamber of Commerce 270.691.0570 Greater Owensboro Chamber
Brad Schneider named Henderson judge-executive
Gov. Matt Bevin has appointed
Kyndle CEO and President Brad Schneider as Henderson County's judge-executive.
Schneider replaces County
Magistrate Bruce Todd, who has been serving as interim judge-executive since
the death last month of former Judge-executive Hugh McCormick.
McCormick died Feb. 18 after
surgery to remove a cancerous tumor from one of his lungs. He was 58.
Schneider, 50, said he hadn't
considered seeking the position until someone suggested it to him.
"A couple of people in the
community approached me saying 'You ought think about it; We need you,'"
Schneider said. "So I thought about it and got to talking to people who
have advised me and mentored me, and of course my wife. And after talking about
it and a couple of sleepless nights I put my name in the hat."
He said he learned that he'd been
selected Friday morning and was sworn in a short time later in a private
ceremony.
"Last Tuesday, I interviewed
with the local GOP executive committee and talked for about 30 minutes
(Thursday) with Gov. Bevin in what was basically an interview," Schneider
said. "He told me he had not made his decision, and today I got a call
from members of his staff saying congratulations, I was the pick."
Schneider's term could be
short-lived. He will serve as judge-executive until the general election.
McCormick was elected in 2014, so more than two years remain in his current
term. The Henderson Democratic and Republican parties will each select a
candidate who will face off in the Nov. 8 general election. The winner will
serve the remainder of McCormick's term.
"I intend to run,"
Schneider said. "The campaign will start almost immediately."
Schneider is a registered
Republican and all five of the magistrates are Democrats, but Schneider said in
his role at Kyndle he's worked to become "scrupulously nonpartisan and
apolitical," instead focusing on achieving the best outcome for the
community.
"I've worked with Fiscal
County and consider all five magistrates friends and professional
colleagues," he said. "I've worked hard to have really good relationships
on both sides of the political spectrum."
Magistrates reached Friday were
pleased with Schneider's selection.
"I think he'll be a great
county judge. He's an asset to the community," said Magistrate Charles
Alexander. "I have worked with Brad on numerous occasions, and we get
along excellently. I'm looking forward to work with him in the future."
Magistrate George Warren said he
also looks forward to working with Schneider.
"I've worked with Brad through
the last few years. I'm confident that we'll be able to complete the projects
we've started and begin new ones together."
Magistrate Carter Wilkerson called
him "a great addition."
Schneider, a graduate of the
University of Evansville, earned a degree in mass communications and spent more
20 years in journalism before being named president of the Henderson-Henderson
County Chamber of Commerce in 2009.
He became interim president and CEO
of Northwest Kentucky Forward, a regional economic development organization, in
March of 2013 and helped lead the effort that resulted in the merger of the
chamber and Northwest Kentucky Forward that brought about the creation of
Kyndle.
He said he and McCormick didn't
just work well together, but were close friends.
"(Hugh) was a great friend, a
great supporter and a mentor," Schneider said. "He was a supporter of
the merger (that created Kyndle) and was influential in me being chosen to head
Kyndle. He was part of my everyday life and I miss him dearly."
Schneider said Friday the first
order of business will be the budget and making sure the county can fund its
portion of a new $7 million 911 system expected to go online sometime this
year. The county is expected to pay about a third of the cost.
"We're right in the middle of
that process and we need to pass a responsible budget. Things have been tight
lately, what with the decline in coal tax severance — even with the payroll
tax, we need to work within our mean and enact a responsible, sustainable
budget," he said.
As he steps into the role of
judge-executive, Schneider leaves Kyndle, which he has led since its creation.
"Kyndle is set up perfectly to
keep right on going. We are structured to never be reliant on one person,"
Schneider said. "Vice President of Economic Development Donna Crooks and
Vice President of Business Support Margaret Ridley are as knowledgeable about
Kyndle as I am. The board will meet early next week to determine where we go
from here. Kyndle is in great shape and poised to keep right on going."
Read more: The Gleaner
Christian County Chamber recognizes
businesses in 14 Categories
Jennifer Diaz couldn’t
talk about her family without choking back some tears Tuesday morning when she
stood before a crowd at the James E. Bruce Convention Center.
Diaz, whose Four Seasons
catering business
received the Chamber of Commerce’s Food
Services Award, was thinking of her late grandmother, Bettie Markley.
received the Chamber of Commerce’s Food
Services Award, was thinking of her late grandmother, Bettie Markley.
“She was a confirmed
believer in the chamber,” Diaz said after the chamber’s Compass Awards banquet
concluded.
Markley had been a chamber
diplomat, one of the volunteers who helps out with events and promotes the
chamber’s mission. When Diaz moved back to Kentucky with her husband to start
the catering business on the grounds of her mother Melissa Jones’ bed and
breakfast, it was Markley who got her connected with the community.
Diaz joined the chamber
and served a lunch for the diplomats that her grandmother helped organized. It
was the introduction she needed to get the business rolling.
“It all started with
Nana,” Diaz said.
Four Seasons was one of 14
businesses recognized during the banquet.
Here’s the full list of
honorees and the people who presented the awards. Read more: Kentucky New Era
Chamber Executive
Ongoing Education Weekly New Idea: Superbosses: How Exceptional Leaders Master
the Flow of Talent - By Sydney Finkelstein
A GOOD BOSS HITS HIS
GOALS AND LEADS HIS TEAM.
A SUPERBOSS BLOWS AWAY
HER GOALS BY BUILDING AN ARMY OF NEW LEADERS.
WHICH WOULD YOU RATHER
BE?
After ten years of
research and more than two hundred interviews, Finkelstein has concluded that
superbosses exist in nearly every industry, from the glamorous to the mundane.
If you study the top fifty leaders in any field, as many as one-third will have
once worked for a superboss.
While superbosses differ
in their personal styles, they all focus on identifying promising newcomers,
inspiring their best work, and launching them into highly successful careers
while also expanding their own networks and building stronger companies. Among
the practices that distinguish superbosses:
They Create
Master-Apprentice Relationships.
Superbosses customize
their coaching to what each protege really needs, and also are constant founts
of practical wisdom. Advertising legend Jay Chiat not only worked closely with
each of his employees but would sometimes extend their discussions into the
night.
They Rely on the Cohort
Effect.
Superbosses strongly
encourage collegiality even as they simultaneously drive internal competition.
Lorne Michaels set up "Saturday Night Live "so that writers and
performers are judged by how much of their material actually gets on the air,
but they can't get anything on the air without the support of their coworkers.
They Say Good-Bye on
Good Terms.
Nobody likes it when
great employees quit, but superbosses don't respond with anger or resentment.
They know that former direct reports can become highly valuable members of
their network, especially as they rise to major new roles elsewhere. Julian
Robertson, the billionaire hedge fund manager, continued to work with his
former employees who started competing hedge funds, and he often profited by
investing in them. --- Publisher notes
#BestChamber Practices: Paducah
Area Chamber Total Resource Campaign
The
Chamber conducts an annual Total Resource Campaign to generate new members and
budget reduction items. It’s always an exciting and FUN time of year for
the Chamber and over 100 business volunteers. The chair for the campaign is
next year's Chamber Chair-elect - this is always a good way for them to
familiarlize themselves and interact with our volunteers!
Team
Captains recruit 10 volunteers for their teams for a total of 100 volunteers.
Volunteers
are asked to bring in at least one new member to the Chamber. Great prizes are
awarded to the top individual and team producers as well as random prizes for
the hard working volunteers - last year's winner won a trip valued at $2500!
Read more about Why
Membership Matters here!
If you
are interested in participating or in donating a top prize or random prize,
please call the Chamber at 270.443.1746 or info@paducahchamber.org
Kentucky
Chamber interest: Local principals attend leadership training
Two local principals are using knowledge they
gained from a leadership institute in North Carolina to better their
schools.
Lewis County Central Elementary School
Principal Stacy Kidwell was one of 56 Kentucky school leaders chosen to attend
the institute in Greensboro, N.C., in July 2015.
Kidwell said the training was not just about
leading in school. Instead, leaders were given opportunities to learn about how
to be a leader as a person.
"It wasn't your typical training,"
Kidwell said. "It wasn't school training. It was more personal. We took a
lot of personality tests and learned how to be a better leader on a personal
level, whether it be in a school or a business or in another capacity. This is
information we can take back to integrate into whatever position we hold."
According to Kidwell, she is not disappointed
with having applied for the training.
“This is the best leadership training I have
ever received. This experience has changed my life and will help me lead Lewis
County Central Elementary to the top. I am humbled to be part of such a unique
learning experience,” she said.
It is also something she would recommend to
any school leader.
"I would encourage any principal in the area
to apply for it," she said. "It will help any school leader be the
best they can be."
In Fleming County, Simon's Middle School
Principal Jesse Bacon was also chosen to attend the training.
Bacon said he was thrilled to have been given
the opportunity.
“The executive leadership program gave me an
unbelievable opportunity to continue my growth as a leader in public education.
It was a unique experience that helped shape me as an executive leader and
provided me with tools that will help us make Simons Middle School one of the
top schools in the state. It is without a doubt the best leadership program I
have ever been a part of," he said.
Kidwell and Bacon, alongside the other
leaders, attended classes at the Center for Creative Leadership, which is a
top-ranked provider of executive education. She also attended followup sessions
in the fall and in February in Frankfort.
"We'll also be going back for a meeting
with the governor at the governor's mansion sometime in April," she said.
Kidwell said they were chosen for the training
after applying for it. Leaders were chosen by an advisory board made up of
business leaders and school superintendents.
Dave Adkisson, secretary of the Kentucky
Chamber Foundation and president and CEO of the Kentucky Chamber of Commerce
said he, too, would suggest any leader to apply for the training.
“Employers understand the positive impact of
strong leadership in the workplace, and the same is true of schools,” he said.
“That’s why we think it is important that Kentucky principals be given
executive-level training similar to that provided for corporate leaders.” Read
more: The Ledger Independent
Chief Justice John D. Minton, Jr.
To Address Greater Owensboro Rooster Booster
The Honorable John D. Minton, Jr.,
Chief Justice of the Kentucky Supreme Court, will address the Greater Owensboro
Chamber of Commerce Rooster Booster Breakfast this Thursday, March 4, 2016 at
7:30 a.m. Central Standard Time.
The Greater Owensboro Community
Priorities List includes two judicial specific projects -- Family Court Judge
and a new Judicial Center.
Daviess County is the largest
county in the Commonwealth without a Family Court Judge. In 2015, several
organizations joined to request the Chief Justice to support this community
priority which Chief Justice Minton subsequently included in the judiciary
budget. This budget was introduced prior to Governor Matt Bevin’s budget
proposal which included sweeping cuts.
Rooster Booster is the monthly
breakfast meeting and premier event for our 102 year old organization. Held at
the Owensboro Convention Center on the banks of the Ohio River, “Rooster
Booster” is considered the largest and most notable monthly chamber meetings in
the Commonwealth of Kentucky.
Reservations are required by
Wednesday at 2:00 p.m. Reservations may be made by visiting owensboro.com and
clicking on events calendar, March Rooster Booster; or by calling
270.926.1860. Cost is $12 per person. The event is open to the public.
More information: Candance Castlen Brake, President and CEO, Greater Owensboro Chamber of Commerce
#Chamber news: Tax Resources for
#Small Businesses
Tax season is fast approaching and
businesses have to think about tying up loose ends well before the typical
April 15 deadline. Some small business owners choose to hire an accountant for
all of their bookkeeping, others prefer a "do-it-yourself" approach.
If you need some resources or direction for your tax questions, here are a few
that might be helpful as you anticipate deadlines and requirements for your
business.
*
QuickBooks or Wave are
both indispensable and can be shared with your accountant or makes reporting
easy for your own filing.
While you
might be tempted to charge full speed ahead, always seek advice from a tax
professional as your business grows! Source: Arlington Heights Memorial Library
Kentucky Chamber 11th Annual
Business Summit has BBC's Katy Kay for Keynote Address
July 14-15, 2016 | Louisville Marriott Downtown
July 14-15, 2016 | Louisville Marriott Downtown
Be a part of the conversation to shape the course of our state. The Business Summit brings together diverse ideas to answer the question: What are the decisions we have to make to move Kentucky forward? Join your peers, business leaders, legislators and educators for a dialogue on Kentucky that explores solutions and inspires change. The agenda is currently under development. Details coming soon.
Annual Dinner Keynote | 6:30 p.m. Thursday, July 14
Katty Kay
Lead Anchor | BBC World News
America
WASHINGTON FROM A DIFFERENT ANGLE
- Katty Kay offers a fresh
perspective on American politics that only an outsider can provide. The
veteran BBC anchor - based in Washington since 1996 - has the experience
and reliable sources to talk about the story behind today’s headlines from
Washington and provide valuable context.
- Guest commentator on NBC’s Meet the
Press and MSNBC’s Morning Joe
- Lived and reported from the Middle
East, Africa, Asia, Europe and Washington, D.C.
- Offers global and fresh perspective
on American politics and global affairs
- Co-author of Womenomics and The
Confidence Code
Jeffersontown
Chamber interest: Main Event Entertainment Brings Unique 'Eat.Bowl.Play'
Experience To Louisville, Kentucky
Dallas-based Main Event Entertainment, the fastest-growing bowling-anchored
entertainment company in America, brings on the fun and food with the opening
of its first Kentucky center in Louisville on March
22. Located at 12500 Sycamore Station Place, the center is the company's 25th
location nationwide.
The
nearly 50,000-square-foot complex provides an eating and entertainment
destination for people of all ages, with state-of-the-art bowling on 22
ice-white lanes accented with black lighting, a multi-level laser tag arena, a
challenging gravity ropes course and more than 100 interactive and virtual
games. TVs are placed throughout the center so visitors can catch sports, the
latest local happenings and music videos and events. Dining options include an
extensive chef-inspired menu featuring burgers, steaks, specialty pizzas and
much more, and a full bar serves innovative cocktails, wines and craft and
local beers.
To
celebrate the company's 25th grand opening, Main Event will give away 25 prizes via
social media March 14-18. Fans can enter for a chance to win by
following @MyMainEvent on
Twitter and @mainevententertainment on Instagram and retweeting and regramming
the company's posts with #Louisville25, or by liking Main Event's posts on
Facebook and tagging friends in the comments. Prizes
include $25 FUNcards and tickets to Main Event's Louisville VIP
Party, featuring free games, activities and food, on March 20.
"The Louisville opening
represents a milestone for Main Event, because our expansion
into Kentucky is an integral part of our growth plan," said Main
Event CEO Charlie Keegan. "As the pioneer in bowling-anchored
entertainment, Main Event will showcase our one-of-a-kind 'Eat.Bowl.Play.'
experience at its finest in Louisville, and we invite the local community
to come see all that we have to offer."
Main
Event is also an ideal venue for special events such as birthday parties,
social gatherings and corporate meetings, with private rooms with full-service
catering, free Wi-Fi and the latest audio/visual technology.
In
addition to adding a new entertainment and dining destination to
the Louisville area, the new center will provide more than 150
full-time and hourly jobs.
"With
33,000 workers in Bluegrass Commerce Park, we know Main Event will be a great
entertainment option for all those who live and work in the area,"
said Jeffersontown Chamber of Commerce President John Cosby.
"The Jeffersontown Chamber of Commerce is proud to support the
economic development of Eastern Louisville, and the entire community looks
forward to the new jobs that Main Event will provide." Read more: PR Newswire
KYNDLE Financial Aid: Scholarships available for agricultural-related
training for Henderson County residents
Scholarships
up to $500 are available for agriculture-related training from the Kyndle
Agriculture Committee, the organization announced today. Scholarships can be
used to cover the cost of registration or travel.
One
scholarship is being offered in the spring and another one in the fall, in
memory of Sharon Cates and Jeff Porter. Cates was a teacher in the
Henderson County School System for many years before retiring. She was a staple
in the farming community for over 20 years running Cates Farm with
the help of her family. In 2003 she was the recipient of the Agriculturalist of
the Year award. Porter worked as the UK horticulture extension agent in
Henderson for many years and established the master gardener program which has
seen well over 100 graduates to date. Porter was also pivotal in establishing
the Farmers Market in Henderson as well as the Tri-State Small Farms Conference
in Henderson.
Porter
and Cates were honored last September with the naming and dedication
of the Henderson Farmers Market
The Kyndle
Agriculture Committee’s goal is to educate the community on the importance of
agriculture in the region and address the needs of the agriculture
community. Applicants should be a Kyndle stakeholder, from Henderson
County and be interested in attending an agriculture related seminar or
conference. For more information contact Margaret Ridley at (270) 826-7505.
The U.S. Chamber of Commerce, in
partnership with the Detroit Regional Chamber, on March 10 hosted a
cybersecurity conference aimed at helping small and mid-size business owners
develop, evaluate, and strengthen cybersecurity programs.
“A few
years ago, cyberattacks against the government and corporations were on the
margins of news stories, but now a day doesn't go by that we don't hear about a
data breach or cyber-intrusion,” said Ann Beauchesne, senior vice
president for National Security and Emergency Preparedness at the U.S. Chamber.
“Through this conference and our cybersecurity awareness campaign, the Chamber
is urging businesses of all sizes to adopt fundamental Internet security
practices to reduce network weaknesses and make the price of successful hacking
steep.”
The event
brought together top experts from government, law enforcement, and the private
sector to discuss how to navigate the cybersecurity framework released by the
White House, give business owners tools and tips for strengthening their
cybersecurity programs, and explore ways to partner with law enforcement before
cyber incidents occur. It also featured a panel looking at the auto industry’s
perspective on cybersecurity, as with computing systems enabling many new
automotive technologies, cybersecurity has become a top priority for the
industry, according to the U.S. Chamber of Commerce.
“With the
emergence of connected and driverless vehicle technology, no place in the
country has the potential to be affected by cybersecurity as much as Michigan,”
said Tammy Carnrike, chief operating officer of the Detroit Regional Chamber.
“Our response is going to be critical to how business, and ultimately, our
country deals with technology threats. Innovations in cybersecurity will
protect Michigan’s economy while offering opportunity to grow another dynamic
industry in our region.” Read more: Finchannel.com
South Central Kentucky Workforce committee
prepares for Thursday full board session
The South Central Kentucky
Workforce Board Executive Committee on Tuesday morning approved two more
officer slots, discussed a recommendation to hire legal counsel and set up
plans for the full board meeting Thursday morning in Glasgow.
Since the 10
judge-executives in the region have not come to a consensus yet on whether to
put the new board under a fiscal agent format or sub-grant recipient format,
little else could be discussed. Even setting up a 501(c)(3) nonprofit
corporation status cannot be pursued until the judges approve by 65 percent
super-majority vote the agreed-to format, officials said. Seven of the 10
judges must vote to approve under the super-majority.
Several of the members of
the new workforce board are from the private sector. The federal government
governs the programs through the Workforce Innovation and Opportunity Act,
which demanded more local involvement by public officials, than the old law.
The judges are legally responsible for the money and appointed the
private-sector representatives to the new workforce board.
"We have to wait
until the judges decide," Gregory Head, chairman of the workforce board
governance committee, told the executive committee Tuesday. Head is manager of
Davert USA in Bowling Green.
A fiscal agent simply
handles between $1.7 million and $2.5 million in federal money that the region
receives for workforce activities annually. Bills are submitted to the fiscal
agent, it confirms the services have been performed and then pays the bills. A
sub-grant recipient handles the money and provides the services. The Barren
River Area Development District has performed workforce services in the region
under the sub-grant recipient format. BRADD has come under criticism for its
performance by judge-executives in Warren and Simpson counties and by the
Bowling Green Area Chamber of Commerce. Read more: Bowling Green Daily News
KYNDLE Brown Bag Series Lecture to
Focus on Getting the Most Out of High Deductible Health Care Plan
Capitalizing on your high deductible health care plan will be the focus of Kyndle's next Brown Bag Series lecture scheduled for Monday, March 28.
The
presentation will be made by Jennie Bailey-Whitledge and Stacy Sorensen with
Heritage Federal Credit Union.
Bailey-Whitledge
has a bachelors degree from the University of Southern Indiana and over four
years of experience in the financial services industry. She also has several
years in the healthcare and insurance industries. Bailey-Whitledge resides with
her family in Henderson County.
Stacy
Sorensen has been with Heritage Federal Credit Union for over three years
working as a Business Development Specialist and holds the designation of
Certified Financial Counselor, specializing in consumer deposit and lending
products and services, with an emphasis on Health Savings Accounts. Prior to
joining the Credit Union Sorensen was employed in the advertising and insurance
sales industries. Heritage Federal Credit Union serves Henderson County in
Kentucky, Posey, Vanderburgh and Warrick Counties in Indiana. The Credit Union
has been educating the community including individuals and businesses regarding
Health Savings Accounts over the last several years. Read more: SurfKY.com
GLI
Executive Departing to become CEO of out-of-state chamber
Carlos Phillips is leaving his position as
senior vice president of operations and membership of Greater Louisville Inc.
Phillips has been named CEO of
the Greenville Chamber of Commerce in
South Carolina, according to a news release.
He was chosen for the position
after a national search to replace retiring Greenville chamber CEO Ben Haskew, who has
led that chamber for nearly 12 years.
Phillips starts in the new position
on March 29.
Phillips returned to GLI in 2014
after a stint as senior vice president of membership and marketing at the
Kentucky Chamber of Commerce. He was GLI's vice president of member and
investor development from 2006 to 2010. Phillips also has past experience in
sales leadership positions for AT&T Inc.
"GLI's loss is Greenville's
gain," GLI CEO Kent Oyler said
in the release. "This is a great opportunity for Carlos to advance his
career as a CEO of a dynamic 2,200 member, 25 employee chamber."
GLI does not predict any
disruptions in the services provided by Phillips, saying that he has built a
strong management team in his department that will assist in the transition.
Read more: Louisville Business
#BestChamber Practices: How to
Increase Membership without Selling
When thinking about acquiring new members, we typically focus on it from a selling perspective. We think: What can we say to our prospective members that will convince them to join us? But, there’s a better approach that can be used, and to clearly understand it let’s discuss the three reasons why people do not join your organization.
1 – They don’t want what your organization is offering.
2 – They don’t trust and/or believe
what you say about your organization.
3 – They don’t believe your
organization will actually work for them.
So, let’s address each one of these.
Number One. There’s not much you can do about this reason. You can’t “sell” someone something they don’t want. Therefore, when it comes to this one, you just have to move on.
Number Two. Here, the prospective member does not believe what you’re saying about your organization, and no matter how you promote it to them, they just won’t buy it.
Number Three. The prospective member may really want what your organization has to offer. They may clearly see how they could benefit from it. But what they do not believe is that they can actually get that benefit for themselves. Now, we already know we can’t do anything about number one, but the other two are factors that we can help prospects overcome. - See more at: U.S. Institute
Top Five Daily Postings in the last month at Midwest Chamber of Commerce
blog – click to go there or Google search
“Midwest Chamber of Commerce blog”
|
Last Month’s Stories
#Chamber news: Aetna Says Kentucky Is Only Area Where It's Made A
Real Estate Commitment Hartford Courant
New chairman takes gavel at Bowling Green
Area Chamber dinner
Chamber Chuckle - Wacky
Wednesday Weirdest Chamber Requests “Where do I buy goldfish?”
Kyndle Tech Tuesday to focus on
cybersecurity threats to businesses Lane Report
#BestChamber Practices –
The Ambassador Program – Jessamine County Chamber of Commerce (Part 7 of 14) –
The Ambassador Points Program www.jessaminechamber.com
The
Danville-Boyle County Chamber of Commerce celebrated a "successful
2015" by 'betting' on business Advocate-Messenger
Kentucky Chamber event: Gov. Bevin proposes spending $59 million of
lottery money on new workforce development scholarship Lexington Herald-Leader
Paducah Chamber honors community members at annual meeting WPSD6
Northern Kentucky’s Jordan named Director of Special Projects for
Education and Workforce Cabinet Northern Kentucky Tribune
#FamousChamber of Commerce Quotations:
(Volunteers) Volunteers are paid in six figures...
S-M-I-L-E-S. ~Gayla LeMaire
If
you would like delivery of a no-cost gloss chamber directory or map in November
2016, please contact me at your earliest convenience.
John
John Dussman | Chamber Manager
jdussman@tspubs.com | 847-427-4633 | Town Square Publications
Daily Herald Media Group
155 E. Algonquin Road | Arlington Heights, IL 60005
jdussman@tspubs.com | 847-427-4633 | Town Square Publications
Daily Herald Media Group
155 E. Algonquin Road | Arlington Heights, IL 60005
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